KEGIATAN PENGABDIAN PENGEMBANGAN POTENSI WISATA DESA BUGBUG MELALUI PEMBUATAN VIDEO PROMOSI WISATA

Authors

  • Kadek Arya Wirtiana Putra M Institut Bisnis dan Teknologi Indonesia
  • Ni Wayan Wardani Institut Bisnis dan Teknologi Indonesia
  • I Nyoman Agus Suarya Putra Institut Bisnis dan Teknologi Indonesia
  • Putu Gede Surya Cipta Nugraha Institut Bisnis dan Teknologi Indonesia

DOI:

https://doi.org/10.59819/sewagati.v3i1.3832

Keywords:

potensi wisata, Desa Bugbug, video promosi wisata

Abstract

Bugbug Village is one of the old villages in Bali. Bugbug Village is located in Karangasem District, Bali Regency. Bugbug Village is a village that is rich in natural resources, human resources, and artificial resources. Therefore, Bugbug Village is one of the favorite tourist destinations in Karangasem Regency, Bali, for both domestic and foreign tourists. Tourist destination villages must have a strong strategy to compete with other tourist destinations in a very competitive tourism market. Promotion and marketing are important ways to make villages develop and attract the attention of tourists. Utilizing information technology is the right step for active promotion, such as using websites and social media as a forum for promotion. To support this, content is needed that can be used for promotion in online media, such as photos, posters, and promotional videos.

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References

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Published

2024-06-28

Issue

Vol. 3 No. 1 (2024): Sewagati

Section

Articles

Copyright (c) 2024 Kadek Arya Wirtiana Putra M, Ni Wayan Wardani, I Nyoman Agus Suarya Putra, Putu Gede Surya Cipta Nugraha

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