SEKOLAH TINGGI ILMU EKONOMI BIMA: STRATEGI KAMPUS BERDAMPAK UNTUK PENINGKATAN MUTU MAHASISWA DAN MASYARAKAT

Bima college of economics: Impactive campus strategy for improving the quality of students and the community

Abstract

The community service program implemented by Sekolah Tinggi Ilmu Ekonomi Bima through the Impact Campus Strategy program aims to improve the quality of students while providing real benefits to the community. The focus of the activity is directed at the application of management, finance, and entrepreneurship knowledge through various Impact Community Service Programs. For students, this activity serves as a practical learning tool to apply theories learned in class, thereby developing competency, creativity, and critical thinking skills. Meanwhile, for the community, this program provides concrete solutions in improving knowledge, economic skills, and empowering small and medium enterprises that have an impact on the welfare of families and the surrounding environment. The community service methods implemented include socialization of work programs, entrepreneurship seminars and red and white cooperative seminars through the stages of preparation, implementation, monitoring and evaluation. The activity produces processed products of local potential with attractive packaging, increasing community knowledge in entrepreneurship and micro-business financial management. The implementation results show a positive response and benefits felt by both parties, so that the Impact Campus Strategy can be used as a model for sustainable community service that strengthens the synergy between universities and the community.